Hamilton Residents to Continue Economic Habits

A new survey by ConAgra Foods, one of North America’s leading food makers, shows that, despite the economic recovery, Americans will not soon let go of the habits they learned the last couple of years.  79% say they do not feel like the recession is over, and 71% say they will continue the savings habits they developed during the economic downturn.

The survey shows that the recession continues to impact the way people shop for and prepare food.  In the past year, 75% of Americans have cooked more meals at home than in earlier years, and say they will continue to do so. 68% say cooking has brought their family together, and 61% say they enjoy cooking more.

“Consumers are saying loud and clear that the effects of the recession are lingering,” said Phil Lempert, Supermarket Guru, in collaboration with ConAgra Foods. “Over the past 20 months, shoppers are heading back to shopping lists and looking for real value. When they are in the store, they are shopping in more locations, especially in the center of the store. Many are turning to canned or prepared products, which can offer both cost savings and convenience for those who are cooking and eating at home more.”

There also seems to be a generational element to the trends.  52% of respondents say they expect to cook more in the coming year than they did last year.  But among younger consumers, the trend is even stronger.  72% of those ages 18 to 34 say they will cook more.

71% of younger Americans have started cooking new dishes, although 59% say they don’t always know what they’re doing and that they’d like to be better cooks. Still, they enjoy cooking more than the general population–75% compared to 61%, and believe cooking increases quality family time.  81% say cooking is bringing their family together, compared to just 68% of the general population.

For more information on the study, visit ConAgraFoods.com.

We have many good restaurants in Mercer County, and a wide selection of grocers, fresh locally-grown food, and farmer's markets.  Contact me to learn more about our Hamilton lifestyle, and to request a free copy of my Relocation Gude.

Joe Giancarli, Sales Associate
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